Britney Spears

Over the past couple of years the world has watched Britney Sear life sprawl out of control. The fans watched as their pop Idol shaved her head and police swarmed her L.A home where she refused to release her two sons back to their father. They watched in disbelief as the all American southern belle roused to super stardom and fell from the top to become a lost and sick woman. Today Britney is trying to publicly get her life back on track and be seen as the driven productive mom/ star. Here are a few public relations suggestion I would make if I was in charge of her PR. As head of her PR I would be responsible for changing her image for negative fall from grace pop idol to a return triumph real relatable pop icon.
Sponsorship: She would create several nonprofit organizations that would raise money and awareness to the effect depression has in young women and teens. Her organization would s sponsor event in high raise communities that would show vital coping skills that would be instrumental to handling and dealing with day to day pressures that lead to depression. She would also team up with Dove Real Beauty organization that strives to help young women and girl to regain self esteems and see the real beauty within their selves.
Media: She would make guest appearance on sitcoms that catered to her adult fans on show such as Greys Anatomy. I would also have her and her son’s guest appear on Sesame Street Place and Blues clues. I would also suggestion that she appear on Oprah, Ellen and Saturday Night Live. We would search for dramatic movie were main actress had to overcome a divesting battle to reach her ultimate happiness. Lastly the Pop icon would make a documentary where she would be able to give her point of view on her raise to the top in and fall to rock bottom. The documentary would also feature her struggle back to the top and overcoming her own personal demons.
Through this event viewers will see Britney Spears as not an icon but a real woman that has real issue and has fought to overcome obstacles. She will have gained her old fans back and earn respect for the mass for her ability to so open and honest to the public.